Advertising & Branding

MAKE CONFIDENT ADVERTISING DECISIONS

Study Examples

Study Examples

Whether you're testing a single ad or a full campaign, our research solutions help you understand what drives attention, engagement, and impact. From brand lift to sponsorship effectiveness, we give you the tools to fine-tune strategy, validate creative, and make confident advertising decisions.

Study example

Ad & Creative

Fine-tune your message.

Evaluate which ad concepts, visuals, and messaging resonate most with your audience to drive stronger brand engagement and recall.

Study example

Ad & Creative

Fine-tune your message.

Evaluate which ad concepts, visuals, and messaging resonate most with your audience to drive stronger brand engagement and recall.

Study example

Ad & Creative

Fine-tune your message.

Evaluate which ad concepts, visuals, and messaging resonate most with your audience to drive stronger brand engagement and recall.

Study example

Ad & Creative

Fine-tune your message.

Evaluate which ad concepts, visuals, and messaging resonate most with your audience to drive stronger brand engagement and recall.

Study example

Ad & Creative

Fine-tune your message.

Evaluate which ad concepts, visuals, and messaging resonate most with your audience to drive stronger brand engagement and recall.

Study example

Brand Lift

Measure what moves the needle.

Capture shifts in awareness, perception, and intent to see how your advertising is truly impacting brand KPIs.

Study example

Brand Lift

Measure what moves the needle.

Capture shifts in awareness, perception, and intent to see how your advertising is truly impacting brand KPIs.

Study example

Brand Lift

Measure what moves the needle.

Capture shifts in awareness, perception, and intent to see how your advertising is truly impacting brand KPIs.

Study example

Brand Lift

Measure what moves the needle.

Capture shifts in awareness, perception, and intent to see how your advertising is truly impacting brand KPIs.

Study example

Brand Lift

Measure what moves the needle.

Capture shifts in awareness, perception, and intent to see how your advertising is truly impacting brand KPIs.

Study example

Integration

Make every moment count.

Test branded content and product placements to ensure they enhance, rather than disrupt, the viewing experience.

Study example

Integration

Make every moment count.

Test branded content and product placements to ensure they enhance, rather than disrupt, the viewing experience.

Study example

Integration

Make every moment count.

Test branded content and product placements to ensure they enhance, rather than disrupt, the viewing experience.

Study example

Integration

Make every moment count.

Test branded content and product placements to ensure they enhance, rather than disrupt, the viewing experience.

Study example

Integration

Make every moment count.

Test branded content and product placements to ensure they enhance, rather than disrupt, the viewing experience.

Study example

Sponsorships Assessment

Prove partnership value.

Measure the effectiveness of brand partnerships and sponsorships in live or digital content to understand audience resonance and RO.

Study example

Sponsorships Assessment

Prove partnership value.

Measure the effectiveness of brand partnerships and sponsorships in live or digital content to understand audience resonance and RO.

Study example

Sponsorships Assessment

Prove partnership value.

Measure the effectiveness of brand partnerships and sponsorships in live or digital content to understand audience resonance and RO.

Study example

Sponsorships Assessment

Prove partnership value.

Measure the effectiveness of brand partnerships and sponsorships in live or digital content to understand audience resonance and RO.

Study example

Sponsorships Assessment

Prove partnership value.

Measure the effectiveness of brand partnerships and sponsorships in live or digital content to understand audience resonance and RO.

Study example

Ad Load Testing

Find the right balance.

Gauge how ad frequency and placement affect viewer experience—and where fatigue starts to set in.

Study example

Ad Load Testing

Find the right balance.

Gauge how ad frequency and placement affect viewer experience—and where fatigue starts to set in.

Study example

Ad Load Testing

Find the right balance.

Gauge how ad frequency and placement affect viewer experience—and where fatigue starts to set in.

Study example

Ad Load Testing

Find the right balance.

Gauge how ad frequency and placement affect viewer experience—and where fatigue starts to set in.

Study example

Ad Load Testing

Find the right balance.

Gauge how ad frequency and placement affect viewer experience—and where fatigue starts to set in.

Study example

Ad Innovation Exploration

Test what’s next.

Evaluate performance of new formats and emerging technologies to see what’s worth scaling and where refinement is needed.

Study example

Ad Innovation Exploration

Test what’s next.

Evaluate performance of new formats and emerging technologies to see what’s worth scaling and where refinement is needed.

Study example

Ad Innovation Exploration

Test what’s next.

Evaluate performance of new formats and emerging technologies to see what’s worth scaling and where refinement is needed.

Study example

Ad Innovation Exploration

Test what’s next.

Evaluate performance of new formats and emerging technologies to see what’s worth scaling and where refinement is needed.

Study example

Ad Innovation Exploration

Test what’s next.

Evaluate performance of new formats and emerging technologies to see what’s worth scaling and where refinement is needed.

Interactive content, connected viewers

Interactive content, connected viewers

Interactive content, connected viewers

Interactive content, connected viewers

Interactive content, connected viewers

CASE STUDIES

CASE STUDIES

CASE STUDIES

CASE STUDIES

CASE STUDIES

Learn more about our advanced research solutions for video content creators, producers, distributors, streaming services, platforms, agencies, brands, insights teams, product developers, non-profits and . . . you.

Learn more about our advanced research solutions for video content creators, producers, distributors, streaming services, platforms, agencies, brands, insights teams, product developers, non-profits and . . . you.

Learn more about our advanced research solutions for video content creators, producers, distributors, streaming services, platforms, agencies, brands, insights teams, product developers, non-profits and . . . you.

Learn more about our advanced research solutions for video content creators, producers, distributors, streaming services, platforms, agencies, brands, insights teams, product developers, non-profits and . . . you.

Learn more about our advanced research solutions for video content creators, producers, distributors, streaming services, platforms, agencies, brands, insights teams, product developers, non-profits and . . . you.