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About

Lumiere Channels

Lumiere Channels

Lumiere Channels

Where audiences engage, and insights emerge

Where audiences engage, and insights emerge

Where audiences engage, and insights emerge

Real behavioral data meets attitudinal feedback, giving content creators and advertisers a deeper understanding of audience engagement.

Track what viewers choose to watch, how they interact, and what resonates, all within a customized content space.

Real behavioral data meets attitudinal feedback, giving content creators and advertisers a deeper understanding of audience engagement.

Track what viewers choose to watch, how they interact, and what resonates, all within a customized content space.

Real behavioral data meets attitudinal feedback, giving content creators and advertisers a deeper understanding of audience engagement.

Track what viewers choose to watch, how they interact, and what resonates, all within a customized content space.

DESIGN YOUR CHANNEL

Customizable content spaces

MULTI-FORMAT TESTING

Compare across different content types

Test trailers, ads, promos, and long-form content side by side, seeing how different formats impact engagement and brand perception.

Lumiere Channels

Viewers choose, you learn

Lumiere Channels aren’t just a testing space—they’re a real-world environment where audiences choose to interact with content, providing organic behavioral insights enhancing feedback.

Lumiere Channels

Viewers choose, you learn

Lumiere Channels aren’t just a testing space—they’re a real-world environment where audiences choose to interact with content, providing organic behavioral insights enhancing feedback.

Lumiere Channels

Viewers choose, you learn

Lumiere Channels aren’t just a testing space—they’re a real-world environment where audiences choose to interact with content, providing organic behavioral insights enhancing feedback.

Lumiere Channels

Viewers choose, you learn

Lumiere Channels aren’t just a testing space—they’re a real-world environment where audiences choose to interact with content, providing organic behavioral insights enhancing feedback.

Lumiere Channels

Viewers choose, you learn

Lumiere Channels aren’t just a testing space—they’re a real-world environment where audiences choose to interact with content, providing organic behavioral insights enhancing feedback.

TURN DATA INTO STRATEGY

Translate Audience Behavior into Clear Next Steps for Your Brand

BEHAVIORIAL INSIGHTS

Track what viewers actually do

Pair what people do with what they say. See how audiences naturally engage with your content—what they watch, skip, or rewatch—giving you a clearer picture of what resonates.

CASE STUDIES

CASE STUDIES

CASE STUDIES

CASE STUDIES

CASE STUDIES

advertising-and-digital-fluency

Advertising

Hulu

funny-fight-scene-moments

Best Pictures

Funny Fight Scene Moments

streaming-service-futures

TV + Streaming

Streaming Service Futures

and-the-award-for-best-trailer-goes-to

Best Pictures

And the award for best trailer goes to…

viral-moo-deng-brand-lift-study

Brand Lift Study

Moo Deng's Viral Success: What It Means for Brand Strategy

nfl-talent-in-advertising

Sports

The Value of NFL Talent in Advertising

wicked-movie-audience-insights

Best Pictures

Audience Reactions and Key Themes Revealed

dissecting-the-classic-sports-moment-a-march-madness-case-study

Sports

Dissecting the Classic Sports Moment

the-changing-face-of-the-news

News

The Changing Face of the News

growing-yellowstones-audience

TV + Streaming

Promotional Strategy & Key Art Testing

understanding-hispanic-news-viewership

News

UNIVISION

how-to-end-a-rom-com-right

Rom-Coms

How to End a Rom-Com Right

on-screen-black-women-in-us-history

Biopics

On Screen: Black Women in US History

derry-girls

TV + Streaming

Derry Girls

opening-sequences

TV + Streaming

A Case Study of Skippability

brave-new-world-apple-visionpro

Advertising

A Case Study on the Launch Video

on-screen-women-in-leadership

Political Fiction

On Screen: Women in Leadership

elevating-images-of-women-in-science

Sci Fi

Elevating Images of Women in Science

2022-best-picture-nominees

Best Pictures

Best Picture Nominees Opening Scenes

30-coins

Best Pictures

30 Coins

advertising-and-digital-fluency

Advertising

Hulu

funny-fight-scene-moments

Best Pictures

Funny Fight Scene Moments

streaming-service-futures

TV + Streaming

Streaming Service Futures

and-the-award-for-best-trailer-goes-to

Best Pictures

And the award for best trailer goes to…

viral-moo-deng-brand-lift-study

Brand Lift Study

Moo Deng's Viral Success: What It Means for Brand Strategy

nfl-talent-in-advertising

Sports

The Value of NFL Talent in Advertising

wicked-movie-audience-insights

Best Pictures

Audience Reactions and Key Themes Revealed

dissecting-the-classic-sports-moment-a-march-madness-case-study

Sports

Dissecting the Classic Sports Moment

the-changing-face-of-the-news

News

The Changing Face of the News

growing-yellowstones-audience

TV + Streaming

Promotional Strategy & Key Art Testing

understanding-hispanic-news-viewership

News

UNIVISION

how-to-end-a-rom-com-right

Rom-Coms

How to End a Rom-Com Right

on-screen-black-women-in-us-history

Biopics

On Screen: Black Women in US History

derry-girls

TV + Streaming

Derry Girls

opening-sequences

TV + Streaming

A Case Study of Skippability

brave-new-world-apple-visionpro

Advertising

A Case Study on the Launch Video

on-screen-women-in-leadership

Political Fiction

On Screen: Women in Leadership

elevating-images-of-women-in-science

Sci Fi

Elevating Images of Women in Science

2022-best-picture-nominees

Best Pictures

Best Picture Nominees Opening Scenes

30-coins

Best Pictures

30 Coins

advertising-and-digital-fluency

Advertising

Hulu

funny-fight-scene-moments

Best Pictures

Funny Fight Scene Moments

streaming-service-futures

TV + Streaming

Streaming Service Futures

and-the-award-for-best-trailer-goes-to

Best Pictures

And the award for best trailer goes to…

viral-moo-deng-brand-lift-study

Brand Lift Study

Moo Deng's Viral Success: What It Means for Brand Strategy

nfl-talent-in-advertising

Sports

The Value of NFL Talent in Advertising

wicked-movie-audience-insights

Best Pictures

Audience Reactions and Key Themes Revealed

dissecting-the-classic-sports-moment-a-march-madness-case-study

Sports

Dissecting the Classic Sports Moment

the-changing-face-of-the-news

News

The Changing Face of the News

growing-yellowstones-audience

TV + Streaming

Promotional Strategy & Key Art Testing

understanding-hispanic-news-viewership

News

UNIVISION

how-to-end-a-rom-com-right

Rom-Coms

How to End a Rom-Com Right

on-screen-black-women-in-us-history

Biopics

On Screen: Black Women in US History

derry-girls

TV + Streaming

Derry Girls

opening-sequences

TV + Streaming

A Case Study of Skippability

brave-new-world-apple-visionpro

Advertising

A Case Study on the Launch Video

on-screen-women-in-leadership

Political Fiction

On Screen: Women in Leadership

elevating-images-of-women-in-science

Sci Fi

Elevating Images of Women in Science

2022-best-picture-nominees

Best Pictures

Best Picture Nominees Opening Scenes

30-coins

Best Pictures

30 Coins

advertising-and-digital-fluency

Advertising

Hulu

funny-fight-scene-moments

Best Pictures

Funny Fight Scene Moments

streaming-service-futures

TV + Streaming

Streaming Service Futures

and-the-award-for-best-trailer-goes-to

Best Pictures

And the award for best trailer goes to…

viral-moo-deng-brand-lift-study

Brand Lift Study

Moo Deng's Viral Success: What It Means for Brand Strategy

nfl-talent-in-advertising

Sports

The Value of NFL Talent in Advertising

wicked-movie-audience-insights

Best Pictures

Audience Reactions and Key Themes Revealed

dissecting-the-classic-sports-moment-a-march-madness-case-study

Sports

Dissecting the Classic Sports Moment

the-changing-face-of-the-news

News

The Changing Face of the News

growing-yellowstones-audience

TV + Streaming

Promotional Strategy & Key Art Testing

understanding-hispanic-news-viewership

News

UNIVISION

how-to-end-a-rom-com-right

Rom-Coms

How to End a Rom-Com Right

on-screen-black-women-in-us-history

Biopics

On Screen: Black Women in US History

derry-girls

TV + Streaming

Derry Girls

opening-sequences

TV + Streaming

A Case Study of Skippability

brave-new-world-apple-visionpro

Advertising

A Case Study on the Launch Video

on-screen-women-in-leadership

Political Fiction

On Screen: Women in Leadership

elevating-images-of-women-in-science

Sci Fi

Elevating Images of Women in Science

2022-best-picture-nominees

Best Pictures

Best Picture Nominees Opening Scenes

30-coins

Best Pictures

30 Coins

advertising-and-digital-fluency

Advertising

Hulu

funny-fight-scene-moments

Best Pictures

Funny Fight Scene Moments

streaming-service-futures

TV + Streaming

Streaming Service Futures

and-the-award-for-best-trailer-goes-to

Best Pictures

And the award for best trailer goes to…

viral-moo-deng-brand-lift-study

Brand Lift Study

Moo Deng's Viral Success: What It Means for Brand Strategy

nfl-talent-in-advertising

Sports

The Value of NFL Talent in Advertising

wicked-movie-audience-insights

Best Pictures

Audience Reactions and Key Themes Revealed

dissecting-the-classic-sports-moment-a-march-madness-case-study

Sports

Dissecting the Classic Sports Moment

the-changing-face-of-the-news

News

The Changing Face of the News

growing-yellowstones-audience

TV + Streaming

Promotional Strategy & Key Art Testing

understanding-hispanic-news-viewership

News

UNIVISION

how-to-end-a-rom-com-right

Rom-Coms

How to End a Rom-Com Right

on-screen-black-women-in-us-history

Biopics

On Screen: Black Women in US History

derry-girls

TV + Streaming

Derry Girls

opening-sequences

TV + Streaming

A Case Study of Skippability

brave-new-world-apple-visionpro

Advertising

A Case Study on the Launch Video

on-screen-women-in-leadership

Political Fiction

On Screen: Women in Leadership

elevating-images-of-women-in-science

Sci Fi

Elevating Images of Women in Science

2022-best-picture-nominees

Best Pictures

Best Picture Nominees Opening Scenes

30-coins

Best Pictures

30 Coins

Looking for smarter research?

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Looking for smarter research?

We’re here to help you ask better questions—and get better answers.

Looking for smarter research?

We’re here to help you ask better questions—and get better answers.

Looking for smarter research?

We’re here to help you ask better questions—and get better answers.

Looking for smarter research?

We’re here to help you ask better questions—and get better answers.