BRAND INSIGHTS WITH LUMIERE
BRAND INSIGHTS WITH LUMIERE
BRAND INSIGHTS WITH LUMIERE
Actionable Brand Insights, Reimagined
Actionable Brand Insights, Reimagined
Actionable Brand Insights, Reimagined
Lumiere allows you see why people are engaging with your brand, down to the messaging and campaigns that are moving the needle across the funnel.
Lumiere allows you see why people are engaging with your brand, down to the messaging and campaigns that are moving the needle across the funnel.
DISCOVER YOUR BRAND IMPACT
DISCOVER YOUR BRAND IMPACT
DISCOVER YOUR BRAND IMPACT
Brand Research for the Connected World
Brand Research for the Connected World
Lumiere goes beyond traditional brand lift and tracked metrics to uncover the why behind impact. Produce better brand creative and uncover real-world outcomes in real-time.
Ad & Creative Evaluation
Test your creative campaigns, individual ads, integrated and sponsored content, and more to see what resonates amongst key audiences. Whether you need a post-campaign read, a pre-campaign spot check on certain elements, and anywhere in-between, Lumiere gives you actionable, predictive learnings.
Audience Segmentation
Whether you have your own internal panels, passively tracked audience segments, or need Latitude to access viewers, Lumiere can go wherever your audience is.
Behavioral Campaign Insights
Pair real behavioral data with interactive questions for a view of full campaign impact, ad resonance, and thematic + creative hierarchy.
Trusted by leaders and innovators in media & technology
Interactive content, connected viewers
Interactive content, connected viewers
Interactive content, connected viewers
Interactive content, connected viewers
CASE STUDIES
CASE STUDIES
CASE STUDIES
CASE STUDIES
nba-finals-2025
Sports
Sports Fandom
28-years-later-content-study
Sci Fi
Horror Fans React to the Official Trailer in Lumiere
advertising-and-digital-fluency
Advertising
Hulu
funny-fight-scene-moments
Best Pictures
Funny Fight Scene Moments
streaming-service-futures
TV + Streaming
Streaming Service Futures
and-the-award-for-best-trailer-goes-to
Best Pictures
And the award for best trailer goes to…
viral-moo-deng-brand-lift-study
Brand Lift Study
Moo Deng's Viral Success: What It Means for Brand Strategy
nfl-talent-in-advertising
Sports
The Value of NFL Talent in Advertising
wicked-movie-audience-insights
Best Pictures
Audience Reactions and Key Themes Revealed
dissecting-the-classic-sports-moment-a-march-madness-case-study
Sports
Dissecting the Classic Sports Moment
the-changing-face-of-the-news
News
The Changing Face of the News
growing-yellowstones-audience
TV + Streaming
Promotional Strategy & Key Art Testing
understanding-hispanic-news-viewership
News
UNIVISION
how-to-end-a-rom-com-right
Rom-Coms
How to End a Rom-Com Right
on-screen-black-women-in-us-history
Biopics
On Screen: Black Women in US History
derry-girls
TV + Streaming
Derry Girls
opening-sequences
TV + Streaming
A Case Study of Skippability
brave-new-world-apple-visionpro
Advertising
A Case Study on the Launch Video
on-screen-women-in-leadership
Political Fiction
On Screen: Women in Leadership
elevating-images-of-women-in-science
Sci Fi
Elevating Images of Women in Science
2022-best-picture-nominees
Best Pictures
Best Picture Nominees Opening Scenes
30-coins
Best Pictures
30 Coins
nba-finals-2025
Sports
Sports Fandom
28-years-later-content-study
Sci Fi
Horror Fans React to the Official Trailer in Lumiere
advertising-and-digital-fluency
Advertising
Hulu
funny-fight-scene-moments
Best Pictures
Funny Fight Scene Moments
streaming-service-futures
TV + Streaming
Streaming Service Futures
and-the-award-for-best-trailer-goes-to
Best Pictures
And the award for best trailer goes to…
viral-moo-deng-brand-lift-study
Brand Lift Study
Moo Deng's Viral Success: What It Means for Brand Strategy
nfl-talent-in-advertising
Sports
The Value of NFL Talent in Advertising
wicked-movie-audience-insights
Best Pictures
Audience Reactions and Key Themes Revealed
dissecting-the-classic-sports-moment-a-march-madness-case-study
Sports
Dissecting the Classic Sports Moment
the-changing-face-of-the-news
News
The Changing Face of the News
growing-yellowstones-audience
TV + Streaming
Promotional Strategy & Key Art Testing
understanding-hispanic-news-viewership
News
UNIVISION
how-to-end-a-rom-com-right
Rom-Coms
How to End a Rom-Com Right
on-screen-black-women-in-us-history
Biopics
On Screen: Black Women in US History
derry-girls
TV + Streaming
Derry Girls
opening-sequences
TV + Streaming
A Case Study of Skippability
brave-new-world-apple-visionpro
Advertising
A Case Study on the Launch Video
on-screen-women-in-leadership
Political Fiction
On Screen: Women in Leadership
elevating-images-of-women-in-science
Sci Fi
Elevating Images of Women in Science
2022-best-picture-nominees
Best Pictures
Best Picture Nominees Opening Scenes
30-coins
Best Pictures
30 Coins
nba-finals-2025
Sports
Sports Fandom
28-years-later-content-study
Sci Fi
Horror Fans React to the Official Trailer in Lumiere
advertising-and-digital-fluency
Advertising
Hulu
funny-fight-scene-moments
Best Pictures
Funny Fight Scene Moments
streaming-service-futures
TV + Streaming
Streaming Service Futures
and-the-award-for-best-trailer-goes-to
Best Pictures
And the award for best trailer goes to…
viral-moo-deng-brand-lift-study
Brand Lift Study
Moo Deng's Viral Success: What It Means for Brand Strategy
nfl-talent-in-advertising
Sports
The Value of NFL Talent in Advertising
wicked-movie-audience-insights
Best Pictures
Audience Reactions and Key Themes Revealed
dissecting-the-classic-sports-moment-a-march-madness-case-study
Sports
Dissecting the Classic Sports Moment
the-changing-face-of-the-news
News
The Changing Face of the News
growing-yellowstones-audience
TV + Streaming
Promotional Strategy & Key Art Testing
understanding-hispanic-news-viewership
News
UNIVISION
how-to-end-a-rom-com-right
Rom-Coms
How to End a Rom-Com Right
on-screen-black-women-in-us-history
Biopics
On Screen: Black Women in US History
derry-girls
TV + Streaming
Derry Girls
opening-sequences
TV + Streaming
A Case Study of Skippability
brave-new-world-apple-visionpro
Advertising
A Case Study on the Launch Video
on-screen-women-in-leadership
Political Fiction
On Screen: Women in Leadership
elevating-images-of-women-in-science
Sci Fi
Elevating Images of Women in Science
2022-best-picture-nominees
Best Pictures
Best Picture Nominees Opening Scenes
30-coins
Best Pictures
30 Coins
nba-finals-2025
Sports
Sports Fandom
28-years-later-content-study
Sci Fi
Horror Fans React to the Official Trailer in Lumiere
advertising-and-digital-fluency
Advertising
Hulu
funny-fight-scene-moments
Best Pictures
Funny Fight Scene Moments
streaming-service-futures
TV + Streaming
Streaming Service Futures
and-the-award-for-best-trailer-goes-to
Best Pictures
And the award for best trailer goes to…
viral-moo-deng-brand-lift-study
Brand Lift Study
Moo Deng's Viral Success: What It Means for Brand Strategy
nfl-talent-in-advertising
Sports
The Value of NFL Talent in Advertising
wicked-movie-audience-insights
Best Pictures
Audience Reactions and Key Themes Revealed
dissecting-the-classic-sports-moment-a-march-madness-case-study
Sports
Dissecting the Classic Sports Moment
the-changing-face-of-the-news
News
The Changing Face of the News
growing-yellowstones-audience
TV + Streaming
Promotional Strategy & Key Art Testing
understanding-hispanic-news-viewership
News
UNIVISION
how-to-end-a-rom-com-right
Rom-Coms
How to End a Rom-Com Right
on-screen-black-women-in-us-history
Biopics
On Screen: Black Women in US History
derry-girls
TV + Streaming
Derry Girls
opening-sequences
TV + Streaming
A Case Study of Skippability
brave-new-world-apple-visionpro
Advertising
A Case Study on the Launch Video
on-screen-women-in-leadership
Political Fiction
On Screen: Women in Leadership
elevating-images-of-women-in-science
Sci Fi
Elevating Images of Women in Science
2022-best-picture-nominees
Best Pictures
Best Picture Nominees Opening Scenes
30-coins
Best Pictures
30 Coins
Looking for smarter research?
We’re here to help you ask better questions—and get better answers.
Looking for smarter research?
We’re here to help you ask better questions—and get better answers.
Looking for smarter research?
We’re here to help you ask better questions—and get better answers.
Looking for smarter research?
We’re here to help you ask better questions—and get better answers.
