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Blog

Derby

Research Freelancer

Latitude, a forward-thinking research firm located outside of Boston, is searching for someone with strong quant/formal reasoning aptitude to help our analyst team with research related day-to-day tasks. The core areas of responsibility will be: Project Quality Assurance – Number checking, data cleaning, survey testing Data manipulation – charting, creating tables Analyst Support Persona: Detail

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Content

Kidgenuity: What We Can Learn from Kids Inventing Future Technology (Slides from RWW’s 2WAY Summit)

Yesterday, Latitude’s founder and president, Steve Mushkin, presented on Kidgenuity: What We Can Learn from Kids Inventing Future Technology at ReadWriteWeb’s 2WAY Summit, alongside Vanessa Van Petten, founder of Radical Parenting, and Andrés Monroy-Hernández, lead researcher and designer of MIT’s Scratch online community. The session was moderated by Audrey Watters, writer for ReadWriteWeb and NPR’s

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Latitude - Trash to Treasure - Infographic

Data Viz

Infographic: Kids’ Tech-Driven Solutions for a More Sustainable World

Over the course of 2011-2012, Latitude conducted an innovation study, Trash to Treasure, asking more than 250 kid-innovators (ages 8-13) from across the world to illustrate their answers to this question: “How can technology help us solve our growing trash and pollution problems?” What did they come up with? Everything from water-powered cars to trash-eating

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Side view of young woman sitting on ball chair using laptop

People

How to Design Surveys for Humans

This post was written by Neil Basu, a Latitude alum.  Online surveys continue to be an inexpensive and efficient tool for collecting data. However, increasingly companies struggle with data quality issues and concerns about the accuracy of self-reported data. Even still, surveys remain an essential tool for understanding different audiences at scale. How, then, to

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multiscreening

Content

Deconstructing the Multi-Screener: a Bravo Study with Latitude

Bravo recently released the results of Deconstructing the Multi-Screener, a multi-phase thought leadership study conducted in partnership with Latitude. The growing adoption of mobile devices is increasing people’s tendencies to multi-task across life situations—which has included using second (and sometimes even third) screens while watching TV. To shed light on this phenomenon and its implications

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lumiere-header

Data Viz

Are Tech-Savvy Countries Happier?

This article is also available on ReadWrite. In the developed world, even the most passionate technology proponents sometimes find themselves wondering if being constantly “plugged in” means leading a less fulfilling existence. The verdict is still out on that one, but a more macrocosmic look at the intersection of happiness and technology across the world

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