The Latitude Insight Reel™: Video-Based ReportingBy Kim Gaskins October 23, 2012
At Latitude, we understand good storytelling is at the heart of research that successfully communicates a common vision and inspires action. That’s why we created the Insight Reel™ — a short, professionally produced “study trailer” in HD that summarizes key insights in a format that’s accessible to researchers and non-researchers alike, for purposes such as:
- Press releases & conference presentations
- Advertising sales
- Developing & deepening business partnerships
- Internal meetings & gaining stakeholder buy-in
Download our Insight Reel™ overview (PDF) for more information, and view examples of past Insight Reels™ we’ve created below.
BBC & Starcom MediaVest
Tablets & the Future of News: Opportunities for Evolving Content & Advertising
Viacom Media Networks
Love ‘Em or Leave ‘Em: Adoption, Abandonment & the App-Adled Consumer
To learn more about commissioning an Insight Reel™, contact: Neela Sakaria, EVP/Managing Director.